Writing

Why Aithan starts with a prototype, not a pitch deck

Most AI ideas in a small business don't fail because the technology doesn't work. They fail because nobody found out cheaply whether the idea was worth building in the first place.

The usual path is a strategy session, a deck, and a big number attached to a system that hasn't been proven yet. Aithan works the other way round: build a small, honest, working version of the idea first — days, not months — and let that answer the "is this worth it" question before any serious money moves.

How to add a new post

This post is a normal markdown file at content/blog/hello-world.md. To publish a new one:

  1. Add a new .md file to content/blog/, e.g. content/blog/my-post.md.
  2. Give it frontmatter: title, date, and a short excerpt.
  3. Write the body in markdown below the frontmatter.
  4. Commit and push — Vercel rebuilds the site and the post appears on /blog automatically.

No login, no CMS, no extra cost — just a file in the repo.